WELCOME TO SCOTLAND'S OFFICIAL
HOTEL AWARDS EVENT
The Scottish Hotel Awards
NOMINATION & JUDGING PROCEDURE
Some background information on how we receive and process nominations for awards, and how we come to judging conclusions. The Scottish Hotel Awards are independent and organised by a professional team who have chaired and developed the process and event for more than 6 years
Nominations
Nominations come from a variety
of sources – and over a full year. We receive nominations from our team of
reviewers and Awards Committee experts; from consumers via various websites and
from feedback postcards – and also from supporting e-mails sent via the official
awards website; from hotels, chefs and hoteliers; and from other industry
contacts.
Our task is to shape these nominations into the basis of
the awards categories each year so that the final results are as appropriate and
relevant to the particular year.
Nominations for the 2010 awards are open from now until January 31st 2010.
Judging
The Scottish Hotel Awards are
thorough. Every single nominated hotel is visited and stayed at. No hotel is
accepted for an award without being known well to us. Nominees are advised in
writing and must accept their nominations. Every individual nominee is met or
interviewed. Interviews can last up to two hours. We sometimes spend up to 24
hours on site. An award might come after several years’ input.
Where relevant, we ask for facts and figures as supporting material for
nominations. We also carry out our own research and benchmarking. We receive
industry intelligence and check out all the main feedback / review websites for
trends.
Vitally, our team have a wide range of skills (from cheffing to design to hotel
management to marketing) and we are able to be comparative – for example, if two
hotels are contenders for the same award, then the same reviewer will visit each
/ discuss each with the chairman of the awards.
Awards Committee members also have their specialist knowledge and each member
has the right, without question, to veto a nominee or proposed winner from their
area of expertise. They can also, of course, nominate and guide the team in
selecting final winners. Committee members can see the full list of finalists
and proposed winners.
It is a thorough, up-to-the-minute and comprehensive system based on expert,
critic, comparative and consumer input. It is designed to encourage and
recognise the best in Scottish hospitality in all departments of the hotel
industry.
The Scottish Hotel Awards™
©2009 Hospitality Research